With enough clever marketing, fake celebrities, and pretty brochures, it’s not difficult to convince millions of people that something is worth five times what it really is. This is one of the widest spread cons because it affects so many people and yet it’s completely legal.
Company directors looking for parachute payments and golden exit handshakes, team up with unscrupulous accountants and advisors, to value their businesses at millions of pounds when in reality they’re on the brink of collapse.